Harry Craddock: Lillet Brand Ambassador

Perhaps this exchange will amuse you as much as it did me…

Jared,

It seems like you have some insight into Harry Craddock’s recipe books.

First, do you know, as we have inferred, if the Corpse Reviver No 2 is
one of his original cocktails?

Second, do you know if the recipe dates from his time in NY or if it
shows up after his move to the UK?

Lastly, can you think of any instances of Kina Lillet/Lillet showing
up in American cocktail books before prohibition?

Some questions we all have regarding Lillet!

All the best,

Erik Ellestad

Three great questions. I’ll take a look through the files and get back to you.

Cheers,
Jared

Jared Brown and Anistatia Miller
Mixellany Limited

Thanks Jared!

I took a look through Hugo Ensslin this AM and found no Kina Lillet/Lillet.

Plenty of Dubonnet and other more esoteric ingredients & liqueurs, but no Kina Lillet.

Also, interestingly, though I have identified sources for many of the recipes in the Savoy Cocktail Book, (Ensslin, Thomas, McElhone, Judge Jr, etc.) up to now, none of the Savoy Cocktail Book Kina Lillet/Lillet recipes have yet been identified as coming from any other source.

Hmmm, I guess Craddock was not just the world’s largest Hercules and Caperitif fan at the time, but maybe the world’s first Lillet Brand Ambassador.

;-)

Erik E.

Truer than you realize. Craddock appeared in 1930s ads for Lillet in a UK trade magazine.

Cheers,
Jared

Then, as now, it seems, finding brand name ingredients in a cocktail book recipe is generally more of an indication of an advertising or sponsorship deal with the author or publisher, than anything else.

Previous Lillet Posts:

The Quest for Kina Lillet

Kina Quest 2: Necromancing the Stone

Kina Quest 3: Compare and Contrast

Kina Quest IV: Enuff Iz Enuff

Kina Lillet Clone

Kina Lillet, 2012

Lillet Vermouth